[Aristto]

If you have an online business, you know that competition is fierce, and you need to stand out from the crowd. One way to do this is by using email marketing, which consists of sending emails to your potential or current customers. For your emails to be effective, you must take into account some aspects, such as: the objective you want to achieve with your campaign; the type of campaign you are going to do (informative, promotional, loyalty, etc.); the profile of your target audience and their interests. In addition, you should take care of the content of your e-mails, make sure that it is relevant, attractive and in line with what your audience expects. Do not send too many e-mails, but not too few either. Choose a subject that attracts attention and motivates people to open the e-mail and read it. Finally, measure the results of your campaign and make the necessary changes to improve your performance.